Patient engagement strategies for O & P businesses

Posted on 30 Mar 2023
5 patient engagement strategies for orthotics and prosthetics businesses

The orthotics and prosthetics space is highly competitive. To win more and win back patients is tough as the expectations of patients have changed over the years. To compound the problem patient engagement solutions are expensive and are not customized for the orthotics and prosthetics space.

Here are five effective strategies to engage patients and personalize their care journey.

1. Segment patients

Not all patient needs are the same. Use a patient segmentation tool or use forms to file and segment patient information. Segmenting patients into various groups will bubble up in-depth insights into each patient group. Key information such as diagnosis, product prescribed, mobility scores, and progress can enable providers to customize care plans.

2. Focus on patient education

Educating patients is key to improve clinical outcomes and the quality of life of patients. It is essential in the orthotics and prosthetics space to educate patients as getting fitted with an orthotics and prosthetics device is a life-altering choice. To provide them clear-eyed information about their treatment plans and options will ensure healthier outcomes. To achieve great patient outcomes invest in technology that will provide patients the information they need at their convenience.

3. Win back patients

The o&p industry is reliant on recurring revenue resulting from periodic replacement and modification of orthotics and prosthetics devices. It is crucial to engage with patients throughout the care journey to exponentially increase patient retention.

4. Close the gap between you and your patients

What happens after your patients walk out of the door? A solution that tracks patient reported outcomes can provide you the answers. It is important to monitor the progress of patients and offer them personalized recommendation to improve care outcomes.

5. Improve reimbursement

Reimbursement is being increasingly tied to improved patient outcomes. Tracking and documenting key patient outcomes such as Timed Walk Test, Timed Distance Test, and functional mobility helps in not only measuring the progress of patients but improved reimbursement as well.

The Wrap

Patient engagement has become a crucial aspect of the care equation. It is essential to offer a personalized care journey to improve patient engagement and retention.

SolvEdge bridges the gap between O&P businesses and patients by offering a custom-built solution that can enhance the patient and financial outcomes of orthotics and prosthetics businesses.

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