How orthotics and prosthetic practices can gain more referrals
Posted on 27 Apr 2023
Orthotics and prosthetics practice with increased patient referrals

Orthotics and prosthetics businesses rely on referrals and repeat orders to sustain in a competitive landscape. Securing referrals and managing a healthy equation with medical practitioners can feel like boiling the ocean. How do you minimize friction and inefficiency? How do you gain more referrals and grow your orthotics and prosthetics practice? The answer lies in creating a patient experience that stands out.

10 ways to gain more referrals for O&P practices

1. Most medical practitioners require continuing education credits and developing CEUs will help establish your presence as an expert in the O&P field and improve recall value.

2. Ensure that the website of your orthotics and prosthetics practice includes certification details and key achievements.

3. Develop and maintain meaningful relationships with providers by conducting regular webinars/ seminars on the latest developments in the orthotics and prosthetics industry.

4. Include patient testimonials across all marketing collateral.

5. Conducting regular events for the local therapy community offers great networking opportunities.

6. Utilizing a patient engagement platform fuels not just great patient outcomes but solidifies your presence in the field

7. Create a strong referral strategy by embracing online and offline marketing strategies.

8. Satisfied patients are the greatest marketing engine! Improve patient satisfaction by adopting software that is tuned to their needs.

9. Invest in a patient portal to avoid workarounds and automate key patient access functions.

10. A patient outcomes tracking software specifically built for orthotics and prosthetics will provide your business a strong edge and differentiate you from your competitors, directly resulting in more referrals.

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